A Year of Connection, Celebration, and Growth in Atascadero
By Atascadero News · Thu Feb 19 2026
By Josh Cross
Now that we’re beginning to settle into the new year, I want to take a moment to share what’s ahead for our business community in 2026. Thanks to your support and collaboration, we’ve built a business community that not only coexists but thrives on teamwork and connection. With that said, here are the key programs and events you won’t want to miss this year from your Chamber!
The Annual Gala & Awards Ceremony Celebrating Our Business Community
Saturday, March 28
Join us on Saturday, March 28, at Rava Wines for our annual Gala to celebrate our business community and recognize those making a positive impact. This year’s theme is "Havana Nights, Business In Full Rhythm!" Connect with other business professionals, community members, and local leaders over a delicious dinner and a silent and live auction. All proceeds will equip our Chamber to better help and empower our business community for the rest of the year!
Keeping Atascadero Residents And Businesses Informed
Wednesday, February 18
A favorite event for both Atascadero residents and businesses is our State of the City program on Wednesday, February 18. This event highlights key initiatives in economic development, infrastructure improvements, and community engagement. It’s a fantastic opportunity to see what the city of Atascadero has planned for 2026 and beyond!
Supporting Budding Atascadero Entrepreneurs
Launching In March
Starting in March, our Jr. CEO program kicks off. Kids from across San Luis Obispo County are welcome to join the 6-week program, where they’ll learn how to run a business and start their own from the ground up. Last year, we had over 60 kids participate in this fun and educational program!
Atascadero’s Favorite Downtown Events
Every Quarter — Next One Friday, February 13
Our quarterly Sip & Shops in downtown Atascadero are a great way to try 15+ different local wines while exploring our fantastic downtown businesses. (They sell out almost every time, too!)
Upcoming Sip & Shop Events:
- Sweetheart Stroll Sip & Shop: Friday, February 13
- Fiesta Sip & Shop: Friday, May 22
- Fall Sip & Shop: Friday, September 25
- Light Up The Downtown Sip & Shop: December 4
The Best Central Coast Wine Festival
Saturday, June 13
The Atascadero Lakeside WineFest is returning for its 29th year to its beautiful lakeside location at Atascadero Lake Park. On Saturday, June 13, we’ll share the best of wine country, featuring over 100 wines with tastings from wineries, breweries, and cideries. Local artists, food vendors, businesses, and musicians are also featured throughout the WineFest that spans from the lakeside location into the Central Coast Zoo.
Additional Programs Supporting Our Central Coast Business Community
Last, but certainly not least, here are a few more programs and events you’ll want on your radar for the upcoming year.
- Membership Mixers: Monthly opportunities for connection and collaboration with fellow business professionals from all industries and across San Luis Obispo County. They take place every third Thursday from 5:30 to 7:30 p.m.
- Atascadero Business Walk: Join us on Thursday, October 1, as we connect with 300-plus Atascadero businesses to ask just four questions to see how our business community is doing.
- Shop Local Bonus: This program, which rewards shoppers for shopping in Atascadero, kicks off on Friday, November 27.
Our programs and events are only made possible by your support! When we work together, we can have events and programs that support everyone. Your partnership makes our 2026 plans possible for our community. We look forward to collaborating and working with you this year!
New December Chamber Members
A-Town Toys Gifts & More
Denner Vineyards
dennervineyards.com
Kathy's Beachside Creations
Norin Grancell
Ser Soma Yoga & Gardens
sersoma.squarespace.com
SLO Pure Water
slopurewater.com
The Anderson
Tied Out Books
tiedoutbooks.com
Upcoming Events
Register for upcoming events at atascaderochamber.org
Sweetheart Stroll - Sip & Shop
Friday, February 13
February Membership Mixer
Thursday, February 18
State of the City
Wednesday, February 18
Annual Gala & Awards
Saturday, March 28
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