By Josh Cross

Right off the bat, let’s talk about what a tariff is. There are a lot of misconceptions out there, so let’s clear the air. A tariff is a tax on imported goods paid by the U.S. business or individual receiving the goods. The foreign exporter doesn’t pay the tariff; your organization does if you choose to purchase goods abroad. You’re not alone in dealing with higher-priced items for your business.

At the end of the day, tariffs aren’t abstract economic concepts; they directly impact the bottom line of local businesses in our community. From summer fun items we all enjoy to everyday goods vital for business operations, prices are rising. Small businesses will bear many of the costs first-hand as they often make up a significant portion of U.S. importers. With tighter profit margins and less financial flexibility, increased tariffs can force tough choices for our local businesses: raise prices for customers, absorb costs and shrink profits, or reduce inventory and operations.

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Tariffs will have ripple effects throughout our community. That’s why our team has been hard at work compiling resources to help you and your business navigate through them as best as possible. Here are four things you can do for your business to help get through tariffs. 

  1. Review your supply chain. It’s crucial to know where your imported goods originate and how tariffs may impact their cost. 
  2. Seek out local alternatives if possible. Can you source materials or products domestically to avoid tariff costs? (This may not always be possible.)
  3. Communicate with your customers. Be transparent with your community about the rising costs and your prices. 
  4. Last, but not least, connect with your Chamber. We’re here to help you! From our grant portal to our business resources, our team is ready to help you navigate tariffs.

The year ahead may have its challenges. But by working together and leveraging the strength of our local business community, we can navigate these tariffs and continue to build a thriving business community. 

New May Chamber Members

101 Cast Stone

101caststone.com 

4 G’s Plumbing

4gsplumbing.com 

915 Lincoln Wines

915lincoln.com 

Abbott | Reed

abbottreedinc.com 

Ashley & Vance Engineering Inc

ashleyvance.com 

Atascadero CrossFit

atascadero-crossfit.com 

Cal Poly Small Business Development Center

sbdc.calpoly.edu 

California Grand Manor Apartments

miconrealestate.com 

Central Coast Clean-Up Company

centralcoastcleanupcompany.com 

Central Coast Safety Training

centralcoastsafetytraining.com 

Decades HiFi Lounge

decadeslounge.com/ 

Derby Wine Estates

derbywineestates.com 

Evolve HR Partners

evolvehrpartners.com 

Gain Station LLC

gainstationgym.com 

Harvest Natural Food

harvestnaturalfoods.net 

Jersey Mike’s Subs

jerseymikes.com 

Kevin R. Anderson, Attorney at Law

attorneykevinanderson.com 

Krohn Construction

krohnbuilds.com 

Lucky’s Services 

Make Music and Thrive (Rewired for Joy)

MakeMusicandThrive.com 

Miller Event Management, Inc.

millereventmanagement.com 

Morrison Family Properties Mujeres de Accion

mujeresdeaccion.org 

Native Landscape Creations

nativelandscapesinc.com 

North County Trees

northcountytrees.org 

Nunno Wine Storage Services & Sales

nunnowinestorage.com 

Pacific Trust Mortgage

pacifictrustmortgage.com 

Payment Point Solutions

yourpaymentpoint.com 

Platinum Properties

platinumteamproperties.com 

Professional Home Inspections

professionalhomeinspection.net 

RE/MAX Success – Areli Camacho & Beatriz Espinoza

beatrizespinoza.com 

Red’s On Time Plumbing

ontimeplumbingpro.com 

Roof Maxx

sm.roofmaxx.com 

Simply Clear Marketing

simplyclearmarketing.com 

Smokey’s Auto Detailing

smokeysdetailing.net 

Stonetech

stonetech2000.com 

Wallace Group Engineering

wallacegroup.us 

Wines on Main

winesonmain.shop 

Workhorse Custom Builder

workhorsecustombuilding.com

New North County Latinos in Business Members

Kennedy Club Fitness

kennedyclubs.com 

Little Blessings Daycare 

REMAX Success — Areli Camacho

remax.com/real-estate-agents/areli-camacho-templeton-ca/102407829 

MT Tires 

Mujeres de Accion

mujeresdeaccion.org

Upcoming Events

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Membership Mixer At CoastHills

Thursday, July 17 | 5:30 to 7:30 p.m.

8900 Pueblo Ave, Atascadero

SLO CAL Wine Passport

Experience wine country! Complimentary tastings all year long. On sale now, while supplies last!