By Josh Cross

Atascadero Chamber CEO

What a year 2023 has been. Not only did we, as a Chamber, celebrate our 100th anniversary, but we kicked it off with a year of firsts. We rolled out new programs for community members and businesses like Get Your Business Online! helping businesses get a free website, Jr. CEO educating kids on entrepreneurial skills, and more. We partnered with the Hispanic Business Association, established the Atascadero Business Journal, and created a grant portal providing key funding to those in need. Everything we accomplished was because of you. Thank you for supporting our incredible business community. A special thank you to our Leader’s Circle members for stepping in to help fund key programs and events. As we step into a new year, our 101st year as a Chamber, I want to share our goals for the new year. 

Josh Headshot
Atascadero Chamber of Commerce CEO/President Josh Cross

For 2024, we plan to continue to invest in and grow our thriving business community! We want to ensure that every local business feels empowered to do what they do best. That’s one of the reasons we partnered with the Hispanic Business Association, to include more of the fantastic businesses in our community so that they could access the wide range of tools, support, and connections we offer at the Chamber. We are excited to continue to help more local organizations, entrepreneurs, and nonprofits in our community in 2024. 


With new challenges and obstacles emerging, education and information are essential for local businesses. That’s why this year, we’re committed to connecting our community to the knowledge and the connections they need to thrive. Programs like Jr. CEO and Women Of Influence North County (wINC) have already made a significant impact, and we plan to continue to build on their success. Whether you’re a budding entrepreneur or a seasoned business owner, we want to be your go-to resource for professional growth. 

A growing community needs a place where new businesses and workers can establish themselves and flourish. We plan to meet this need by investing in Bridgeworks West and Bridgeworks Coworking. Flexible work environments are key to a thriving business community.

2024 will be an exciting year — and we can’t wait to share it with you. Together, we’ll work towards fostering a vibrant business community. Thank you for being part of this exciting journey; I can’t wait to see what we’ll achieve together in the coming year.

November New Chamber Members

Bloom ‘n’ Grow Florist 

Country Touch Cafe 

J.Galt Financial 

Legacy Church 

Paradise Shaved Ice and Catering 

Sandy-Licious Sinners Inc 

St. Luke’s Episcopal Church 

Sun Day Carwash 

The Sausage Slinger (Food Truck)

New HBA Members

US Bank 

Paso Robles Ford 

Pizza Express Paso 

La Reyna Market y Carnicera 

El Camino Car Wash 

Susy’s Kitchen

Upcoming Events & Programs:

*Register for events at or call (805) 466-2044.

Jr. CEO Program — Applications Are Open

Location: Virtual Sessions


Jr. CEO is a six-week digital business education course that teaches kids the basics of starting their own business. At the end of the program, students will open their lemonade stand (or another concept they created) during “Jr. CEO Business Day.”

Sweetheart Stroll — Sip & Shop

Friday, February 16 | 5:30 to 8 p.m.

Location: Downtown Atascadero 

Celebrate the new year and the beautiful spring season with our Sweetheart Stroll: Sip & Shop! Enjoy phenomenal wine, beer, coffee, and other treats from 15+ businesses in downtown Atascadero. Bring your significant other, a date, or a group of friends, and join in the springtime fun! Early bird tickets start at $20. 

Your ticket includes a wine glass, and complimentary wine tastings from 15+ downtown businesses.

2024 — Central Coast Wine Passport 

Looking for the perfect gift for your wine-enthusiast friends and family? Give them a 2024 Central Coast Wine Passport! Enjoy complimentary tastings, one per location, at 50+ wineries, breweries, distilleries, cideries, olive oil tastings, and more. You’ll also receive complimentary corkage fees at participating restaurants and discounts on local hotel stays. 

Purchase your passport at


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