
Atascadero Chamber to host the State of the City
Learn what is happening in your community ATASCADERO — The Atascadero Chamber of Commerce proudly presents the State of the City event scheduled for Friday, Feb. 2, at the Colony Theater in Atascadero from 7:30 to 9:30 a.m. Speakers will showcase a thriving...

Navigating The Year Ahead — The Chamber’s 2024 Goals
By Josh Cross Atascadero Chamber CEO What a year 2023 has been. Not only did we, as a Chamber, celebrate our 100th anniversary, but we kicked it off with a year of firsts. We rolled out new programs for community members and businesses like Get Your Business Online!...

Business Spotlight: Stadium Nutrition
By Blake Ashley Frino-Gerl Amanda Adams purchased Stadium Nutrition in Atascadero this past August and has since expanded the product selection and hours of operation. She and her son decided that they would like to own a place that would help “the community by...

Atascadero Mayor’s Vision for 2024
A Year of Growth, Connectivity, and Community By Heather Moreno Atascadero Mayor The year 2023 brought remarkable growth, unforeseen challenges, and unprecedented opportunities to Atascadero. As your mayor, I find myself excited about the new year, eager to share my...

Making January feel like a Friday
by Angela Cisneros Guest Contributor January always seems so full of hope for the new year. It can also seem like one long Monday. Just being real here. Thinking about all our great businesses in Atascadero: It seems like January is the perfect time to try them out...

The sixth Annual Chicken Run brings in more participants than years past
The run honors Brittni and Brynn Frace's lives and legacy, and raises money for the sport at the same time SANTA MARGARITA — Local runners and even some from out of state returned to Santa Margarita Lake for the 6th Annual Running Chicken Fun Run. The 10K and 5K...

Donald E. Jernigan 1931-2023
Don was born in Hermosa Beach, California; his family returned to Needles shortly after his birth. He attended “D” Street School and Needles High, where he played football, basketball, and the drums in the Jazz Band. He injured his knee and proceeded to manage the...

Concealed carry firearm law on hold in California
The new law would ban carrying firearms in most public places NORTH COUNTY — The first day of the new year was supposed to bring a new gun law into play, but it's been put on hold for now. California Gov. Gavin Newsom signed Senate Bill 2 last year, but...

City Council gives direction for moving forward with three Parks and Recs projects
Council approves Fiscal Year 2023 Annual Road Report ATASCADERO — The Atascadero City Council met for their regularly scheduled meeting on Tuesday, Jan. 9, at 6 p.m. The hybrid meeting was held in the City Council Chambers. Councilmember Mark Dariz had an excused...

Michael James Wilson 1943-2023
It is with great sadness and heavy hearts we share that on January 3rd, 2024, the light of our life went to heaven. Michael James Wilson passed away peacefully in his home in Templeton, California, in the presence of his wife, Gaylon Wilson. Michael was born in...